1920\'s Advertising Brochure \"Blue Moon\" Silk Stockings - John Wanamaker, NY * For Sale

Description: ThisThe 1920\'s Advertising Brochure for \"BlueMoon\" Silk Stockings from John Wanamaker, NY is a rare collectible itemthat showcases the unique and colorful advertising style of the early 20thcentury. Featuring the brand\'s name prominently, this original brochure offersa glimpse into the fashion and marketing trends of the United States duringthat time period. With its multi-color design and origin from a prestigiousdepartment store like John Wanamaker, this piece is sure to be a prizedaddition to any collection of vintage advertising memorabilia.The brochure includes sample pieces of stockingsin various colors.

\"John Wanamaker department stores were prominent retail fixtures that sold BlueMoon Silk Stockings during the roaring twenties. Introduced in 1925 at theabsolute height of the silk hosiery boom, Blue Moon became a widely recognizedbrand. The connection between the two highlights a fascinating era in 1920sretail and fashion history:The Masterpiece Artwork: Blue Moon SilkStockings are famous today among ephemera collectors for their strikingadvertising campaigns. Between 1926 and 1929, the brand commissioned famedgolden-age illustrator Gustaf Tenggren to paint their advertisements. The Imagery: The highly recognizableads featured a fairy-like, weightless blonde beauty perched atop a glowingcrescent moon, draped in a gossamer veil that echoed the sheer, elegant qualityof the silk hosiery.\"

Measures 3-1/2\" W x 5-3/4\" H. Folded Closed.

Condition: Corners and edges are slightly worn. Very Good Condition.
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09/2026

Nancy