Vintage 1940s Philip Morris Cigarette Cardboard Sign Display Johnny 28\" Standee For Sale

**Item:** Original Vintage 1940s Philip Morris Cigarette Cardboard Advertising Standee

**Mascot:** Johnny Roventini ("Call for Philip Morris")

**Theme:** "The Key to More Smoking Pleasure"

**Dimensions:** 28” H x 21” W

100% authentic, original 1940s Philip Morris cardboard advertising standee. This impressive, large-format display stands 28 inches tall and was originally designed for tobacco store window displays, floor layouts, or top-of-case retail placement.

It features the iconic Philip Morris mascot, Johnny Roventini, holding an oversized key shaped like the "PM&Co" initials alongside a vintage English Blend cigarette pack.

**Condition Details:**

* **Front:** Excellent display appeal. The colors remain incredibly vibrant, especially the bold reds of Johnny's uniform and the bright yellow background text. There is minor, age-appropriate edge wear and very light surface scuffing along the lower blue border, but the central graphics are beautifully preserved.

* **Back:** Shows typical age-related foxing and light staining. The original cardboard easel backing has a cosmetic tear/separation near the top section (see photos).

* **Functionality:** Despite the tear on the backing flap, the sign is structurally stable and STANDS PERFECTLY on its own without any assistance or bracing.

This is a rare, hard-to-find 28" size that makes a massive statement piece for any vintage tobacciana, Americana, or advertising collection.

**Shipping & Handling:**

Due to the large size and fragile nature of vintage cardboard, this item will be packed with extreme care between heavy layers of rigid cardboard to ensure it arrives exactly as pictured. Fully insured shipping. Please look closely at all photos for exact condition before offerding.