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Vintage 1970s Lowe Alpine Systems Product Catalog 10\" x 7\" (undated) For Sale


Vintage 1970s Lowe Alpine Systems Product Catalog 10\
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Vintage 1970s Lowe Alpine Systems Product Catalog 10\" x 7\" (undated):
$55.00

The Vintage 1970s Lowe Alpine Systems Product Catalog is a rare and collectible piece of advertising memorabilia from the United States. Measuring 10\" x 7\", this original product catalog showcases the products offered by Lowe Alpine Systems in the 1970s. With its detailed listings and images, this catalog serves as a valuable insight into the outdoor gear and equipment available during that time period, making it a coveted item for collectors of vintage advertising material.
Lowe Alpine Systems wasfounded in 1967in a Utah basement by climbing brothers Greg, Mike, and Jeff Lowe, who revolutionized the outdoor industry by inventing the modern internal-frame backpack.Origins and Early Innovations (1960s–1970s)
  • The Expedition Pack (1967):Greg Lowe designed the first internal-frame backpack with side compression straps, a sternum strap, and load stabilizers to give climbers better balance and freedom of movement.
  • Official Incorporation (1972):Mike Lowe borrowed $3,000 to officially register Lowe Alpine Systems as a manufacturing business in Utah.
  • Spin-off Gear:Greg Lowe also pioneered padded camera bags (which becameLowePro) and modular ice-climbing tools like the Hummingbird ice axe during this era.
Growth and Industry Standards (1970s–1990s)
  • Vector Pack (1978):Introduced the first adjustable back system and belt strap to customize fit.
  • ND Series (1979):Launched a dedicated women’s fit range named after the Indian peak Nanda Devi.
  • Plastic Buckles (1980):Replaced traditional quick-release bow ties with the first plastic backpack buckles for rapid gear access.
  • Triplepoint (1990s):Patented Triplepoint Ceramic, a proprietary waterproof and breathable technical fabric.
Ownership Changes and Modern Era (2011–Present)
  • Acquisition by Rab (2011):The brand was sold to Equip Outdoor Technologies (parent company ofRab).
  • Focus on Packs (2014):Lowe Alpine discontinued its apparel line to concentrate strictly on technical backpacks and carry systems.

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