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Measurements:
• Height: 20 inches
• Width: 13 inches
>> Please view all photos carefully, as they are part of the description.
This colorful Fruit Salad Ice Cream display sign is printed on sturdy cardboard with a clean, flat back and no remaining easel. The piece features a classic 1940s mother and daughter enjoying fruit filled ice cream, with vibrant pink tones and crisp graphics that still show excellent contrast.
Light wear is present but does not detract from the strong display appeal. A great example of postwar food-advertising photography with a wholesome Americana look.
Fruit salad ice cream was heavily promoted after WWII as brands competed with bright, photogenic displays, and signs like this were commonly placed at soda fountains, dairies, and grocers. By 1949, printed photographic advertising had become the preferred method for ice-cream companies due to improved color lithography and the growing demand for cheerful, family-oriented retro advertising, ice cream art, food art, kitchen art, mid century, nostalgia, vintage print, diner decor, summertime, dessert, fruit flavor, Orders ship within 2 business days, securely packed and tracked so you can follow your delivery.
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