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Antique c. 1890s-1900s die-cut folding standing advertising trade card for Ralston Health Oats & Purina Health Flour. Chromolithograph colors remain rich and vibrant. Original center fold seam is intact, allowing the card to stand freely. Shows light edge wear, minor corner scuffs, and age toning on the reverse consistent with age. No major creases across the main artwork.
ANTIQUE C. 1890s-1900s RALSTON PURINA DIE-CUT FOLDING ADVERTISING TRADE CARDFeatured Products: Ralston Health Oats, Ralston Barley Food & Purina Health Flour
Up for sale is a rare original Victorian / turn-of-the-century die-cut folding standing trade card published for Ralston Purina Mills (St. Louis, Missouri). Designed to fold at the vertical center seam so it stands upright on a display counter!
FRONT ARTWORK & RHYMES:- Left Panel: Young girl washing clothes in a tub. Text reads: "Blue Monday is on the wane, Ralston Health Oats stand the strain." Features Ralston Oats box.- Right Panel: Young girl ironing linens. Text reads: "Tuesday's ironing is never done wrong, Ralston Barley Food makes one strong." Features Ralston Barley Food box.
REVERSE ADVERTISING TEXT:- Promotes Ralston Barley Food for athletic strength ("used by ancient Greeks & Romans").- Promotes Purina Health Flour for making "Brain Bread" with receipts/recipes by Mrs. Rorer.- Stamped at bottom: "PARAMOUNT", ST. LOUIS, MO.
CONDITION DETAILS:- Vibrant original chromolithograph color printing with sharp detail.- Intact center fold seam that stands upright as designed.- Light edge wear and minor surface patina appropriate for a 120+ year old paper antique.- Measures cleanly when displayed flat or standing.
