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Vintage Fitzwilly’s Restaurant Advertising Matchbook – New England
Original advertising matchbook from Fitzwilly’s – “The Uncommon Victualer”, a New England restaurant with locations at:
• 23 Main Street, Northampton, Massachusetts
• 338 Elm Street, New Haven, Connecticut
The olive green cover features bold typography and slogan, while the interior lists both restaurant locations and retains its original black match stems — a premium match style used by higher-end restaurants.
A great piece of regional dining history from the late 1970s to early 1980s casual-gourmet restaurant era.
Details
• Type: Restaurant advertising matchbook
• Brand: Fitzwilly’s
• Region: Massachusetts & Connecticut
• Era: Circa late 1970s–1980s
• Matches: Present and unstruck
• Feature: Dual-location advertising + black match stems
Condition
Very good vintage condition with minor corner wear and fold line from normal use. Graphics remain clear and striker intact. See photos for exact condition.
Perfect for collectors of:
New England memorabilia, restaurant advertising, roadside Americana, matchbook collecting, or bar decor display.