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Vintage KRLA AM
LA Los Angeles
Radio Station Bumper Sticker
The KRLA call letters entered the market in 1959 when Canadian millionaire Jack Kent Cooke's Eleven-Ten Broadcasting purchased the station. The 1110 AM frequency was originally held by KPAS, which launched in 1942. Three years later the call letters changed to KXLA in which air personalities included Tennessee Ernie Ford, Cal Worthington and Jim Hawthorne.
During the rise of the British Invasion of 1964, KRLA was the first Southern California station to play The Beatles. The KRLA call letters ended up on the album cover in 1977 for Beatles At The Hollywood Bowl, shown on concert tickets. Some of the station's most legendary personalities include Wink Martindale, Dick Biondi, Emperor Bob Hudson, Casey Kasem, Art Laboe and Shadoe Stevens.
KRLA continued to play current hits through the mid-seventies, when it started to feature more oldies in the mix. Station billboards promoted "Elvis-to-Elton." The format shifted completely to oldies in 1984. It stopped playing eighties music and mainly focused on the sixties at first. During the 90s the programming began to include more r&b classics such as doo-wop and Motown hits.
The station went jockless on November 10, 1998 except for morning host Huggy Boy. He did his final show on the 27th and then the station disappeared after the 29th. The call letters reappeared in the market on January 1, 2001 at 870 AM, which had been Radio Disney affiliate KRDC. KRLA AM became a talk station known as "The Answer."
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